You pay attention to the details, right?

Recently, a friend came to the UK with their wife; they migrated here to support their wife and her work. He found himself in a situation where they were struggling to find work.

As someone who has been involved in reviewing CVs, I offered my opinion to help them understand how their CVs are perceived.

You're attentive

If you say something like "I pay attention to the details" or "very attentive" and you can't make bullet points line up in your CV, something is off. Fix that. I pick up on those things. If you can't align bullet points in your CV, it suggests that you are inconsistent.

You're remote, but in Spain? Oh you're not?

If you're going to say the role was remote but you put a location in the job, be very clear about where you are. " (remote) - Spain". Are you in Madrid and the business in Seville, or were you in Kettering and the job was in Madrid?

Your skills don't matter

If you're a sales manager, I expect you to be familiar with spreadsheets and Power BI. Likewise, if you're in the big data business, you should probably know SQL.

It's like when somebody states that something is "of the best quality". Wait, are you saying that I can buy lower quality? Why would I want to do that? Nobody advertises things as low quality. We expect things to be of good quality.

If you have a background in marketing, I expect you to know what SEO and PPC is. Those skills are important to list somewhere, probably, but they're expected of you.

What you should put above them are the headlines - 35% growth, managed teams, achieved faster load times, etc - that's what starts conversations in what you can do.

Certification something something.

If you're going to put qualification badges on your CV, do it with caution. If its not as common as a driving licence, you will probably end up confusing somebody.

ICTRD? CCNA? CCNP? CIMA? Who do you expect to know them? What do they even mean anyway?

Sebatical with caution.

This is a little bit of an area requiring sensitivity on both sides (discrimination, etc) but if you had to take a timeout for ill health, express the current status of it. Recruiters and employers may wonder if your conditions are up to date and likely to impact their business.

Transparency is key. If recruiters wonder if your health status is stable or not, you may start your discussions on the back foot. "So tell me, you took time out for your health, is it all good now or do we need to make on going adjustments for you?". That's not a great place to start selling yourself

You're selling yourself.

Remember to label your skill set in relation to the job and avoid being overqualified. People who are overqualified for a job can become easily bored, become difficult to manage, and may not be great team players.

If you're a Rolls-Royce applying for the job of a Kia, you might have some strange questions to answer.

Wilo's laws

Law 2. Read. Ensure that you write in the most precise possible terms.

Your CV says more about you than the words you write and when it's wrong, the smell is strong.

The cover letter

Jason Fried says it better, read this

You need to make yourself easy to understand, and your words clear. Don't leave room for ambiguity. You need to be genuine. You may have 15 seconds of somebody's attention. What can you communicate in that time to make sure they read more?